Art direction | 2023 Summer Video
Box truck vinyl for brand Vital Choice shows the variety of seafood paired with bright branded colors for a modern and clean feel. Vital Choice is a leader in the seafood industry so showing high-quality images of product was an important goal while maintaining negative space for concise and impactful messaging.
Dynamic Welcome & Abandoned Cart Emails
Pinterest Ads | Static & Interactive
Social Engagement & Education
[Press play] Visually educating the customer on the benefits of eating wild seafood and why Vital Choice’s products are unrivaled is key to their customer acquisition and retention.
Paid/Organic Social
Vital Choice’s social posts whether paid or organic always share the common goals of showing a variety of ways seafood is received and enjoyed. From doorstep, to table, to 5-star reviews, Vital Choice is a brand that seeks to engage with its audience by showing the customer journey.
Digital Presentations
[Press play] Created for Vital Choice to recap the success of year 2021. I enjoy creating presentations that are digitally interactive and engaging. It is a great marketing tool to prospect new business or to celebrate the success from a group effort.
Social Mission
[Press play] Wild Alaskan Sockeye Salmon is Vital Choice’s best-selling product. The versatile ways it is packaged and eaten, along with its health benefits, makes it a go-to food for those that love seafood. Post Caption: “Good meals start with good ingredients! Look at all the tasty options you can create with Sockeye Salmon. Tell us your favorite way to eat salmon in the comments”.
