Flora, Inc | Flor•Essence®
Flor•Essence® is one of the many products carried in Flora’s portfolio and possibly one of the most unique to design general assets for as it features 8 herbs which help the body to detox naturally. These herbs play a significant role in the visuals created for B2B and B2C marketing.
Yoga Journal Display Ads
Facebook Ad:
Best Health | Website Wallpaper
“Don’t Worry, Cleanse Happy”
In addition to designing general assets for Flor•Essence®, I also created and managed the social media campaigns for Flora’s, “Cleanse Happy” events. The events take place online via Facebook that include Flor•Essence® giveaways, live chats and general information to support participants during each event. Because of the lack of support and/or knowledge with cleanses, the “Cleanse Happy” events are intended to inform and guide participants during their cleanse process!
Interactive
For the “Cleanse Happy” event I created a mix of static and interactive social posts and stories to keep things fun and keep our audience engaged, especially for the giveaway. To entice people to join the event, Flora gave away 50 bottles of Flor•Essence® to the first 50 people that signed up for the event.
Supporting Marketing Materials
Yoga Journal Display Ads
